ROSTUDIOS

To support the unification of ROCYCLE and ROFORM under a cohesive brand, we where commissioned to design the visual identity for ROSTUDIOS — the new umbrella brand representing both concepts.

ROSTUDIOS is a global lifestyle and fitness company known for its design-driven approach to movement, wellness, and culture. With multiple studios across major cities worldwide, the brand combines high-energy cycling experiences (ROCYCLE) with mindful strength and sculpt training (ROFORM), delivering a seamless fusion of performance and aesthetics.

The goal was to create a clean, minimal, and versatile logo that reflects the forward-thinking ethos shared by all ROSTUDIOS locations. The result is a modern wordmark that confidently presents the full name ROSTUDIOS, paired with a distinct monogram — “RO” — that functions as a standalone mark across digital and physical applications.